Category: <span>Wordpress</span>

Digital Marketing Benefits Digital Marketing

Digital Marketing Benefits

Digital Marketing Benefits

Digital marketing can reach out to maximum audience or customer with the help of digital marketing and you can do that fast. It plays an important role in the modern commerce system. This system makes our business more fast and accurate. Digital marketing is infinitely more affordable than traditional offline marketing methods. But one of the main benefits of conducting your marketing digitally is the ease with which results can be tracked and monitored. Rather than conducting expensive customer research, you can quickly view customer response rates and measure the success of your marketing campaign in real-time, enabling you to plan more effectively for the next one. This paper attempted to highlight the importance of digital marketing in the new era.

Introduction

Digital marketing is promotion of products or brands via one or more forms of electronic media. Digital marketing is often referred to as ‘online marketing, ‘internet marketing’ or ‘web marketing. The term digital marketing has grown in popularity over time, particularly in certain countries. Digital marketing is a subcategory of marketing that uses digital technology to place and sell products. Digital media is so pervasive that consumers have access to information at any time and any place they want it.

Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium. The Internet is an interactive medium. It allows for the exchange of currency, but more than that, it allows for the exchange of value. A business on the Internet can gain value in the form of time, attention, and advocacy from the consumer. For the user, value can be added in the form of entertainment, enlightenment, and utility; content marketing is one powerful way to create value. Digital marketing strategy builds on and adapts the principles of traditional marketing, using the opportunities and challenges offered by the digital medium.

Various Ways Of Digital Marketing

The digital marketing company has introduced various digital marketing channels which help marketers target the right audience and attract them towards the product or service being marketed. For this reason, it is important to understand not just what digital marketing can offer your brand or business but also the scope of various digital marketing channels and how best you can utilize these channels of digital marketing. For a digital marketing campaign to be rock solid and perform as well as expected, you need to recognize the digital marketing channels through which your brand or business needs to be marketed; for not every channel or digital marketing platform is relevant for businesses and brands across industries and markets.

1.Email Marketing

Email marketing, as the name suggests, is a digital marketing channel that is used to market brands and businesses through emails. While email marketing runs the risk of emails getting into the Spam folder, it is still a powerful means of increasing the visibility of your brand or business. Email marketing is used not just as a means of brand awareness, but also to generate leads, highlight product offers, send out newsletters, and so on.

2. Affiliate Marketing

Affiliate marketing refers to the process of paying for conversions. Think of it as hiring a salesperson for your product or service. That affiliate earns a commission. You determine the rate for affiliate marketing. You only pay for conversions. This means there is no upfront cost to affiliate marketing. Many bloggers or e-commerce websites use affiliate marketing.

3. Influencer Marketing

Always make sure to do your research on an influencer before you decide to do business with them. You might want to verify their Google analytics and make sure their following proves legitimate and not full of fake accounts.

4. Social Media Marketing

One of the most popular types of digital marketing is social media marketing. The rise of Facebook, Twitter, Linked In, Instagram, YouTube, and many other platforms have created a burgeoning marketplace where businesses can connect with audiences.

5. Pay Per Click

Search, also known as PPC, is the management of paid adverts in the search results of a search engine. These paid adverts are typically placed above, or to the right of the ‘organic search results and can be quite cost-effective. Paying per click means you only pay when a prospective customer clicks on your ad. You can
control your cost by setting a daily budget of say €5 per day.

6.Online Advertising

For instance, you may want to buy banner space on a specific website, and you would pay the website owner either based on the number of impressions, or the number of clicks the advert receives.

Some specific benefits of digital marketing include:

1. Better exposure:

Reach numerous prospects by switching to a digital marketing campaign within a small investment. Be found where your audiences are looking for you. You will notice long-term results by using digital marketing.

2. Save Time:

Digital marketing provides real-time results within no time.

3. Brand Building:

Brand building is what every business tries to accomplish and digital marketing company helps develop your brand by promoting it on several platforms, the more viral your brand goes, the more reputation your brand will earn in the eyes of search engines as well as users.

Challenges facing digital marketers Proliferation of digital channels. As a result, it’s becoming a lot harder to capture consumers’ attention.

How Businesses Using Digital Marketing Channels in 2019 Digital Marketing

How Businesses Using Digital Marketing Channels in 2019

How businesses using digital marketing channels

Private companies are expanding their interest in digital marketing as conventional marketing endeavors pattern down. Just about 85% of independent companies utilize social media as a feature of their digital marketing systems to spread brand mindfulness and create potential customers.

Digital marketing gives immediate incentive to private companies hoping to expand online traffic, commitment, and income.

By 2022, web-based shopping is anticipated to reach $4.8 trillion in income, which means independent ventures have the chance to profit from these buyer propensities.

Private companies can expand their benefits by assessing which digital marketing channels have the most noteworthy rate of profitability (ROI).

We reviewed 478 independent ventures over the U.S. about the digital marketing diverts they put resources into, utilization, and organize.

We characterize private companies as having restricted income and somewhere in the range of 1 and 500 representatives, which lines up with the Small Business Administration’s meaning of the independent company.

Our Findings

Practically all private companies (89%) put resources into marketing, which exhibits the benefit of marketing endeavors.

All the more private companies (35%) lean toward digital marketing than customary marketing (31%), as organizations center their endeavors on the web.

About every private company (95%) will expand their spending on digital marketing in 2019, which shows digital marketing is exceptional yield speculation.

The top channels independent companies will expand their interest in are social media (63%), website (54%), and SEO (35%).

Very nearly 75% of private companies (73%) put resources into social media.

Just around half of the independent companies (49%) put resources into SEO, proposing private ventures don’t discover SEO as important as other digital marketing channels.

Around 33% of independent companies (34%) put resources into video marketing, while just 27% arrangement to contribute more; be that as it may, video marketing can be incredibly worthwhile for private ventures.

Independent ventures Value Digital Marketing Over Traditional Marketing

Independent ventures keep on looking for new techniques for marketing as they concentrate on advancing items and administrations.

Practically all private ventures (89%) put resources into marketing, through either digital or conventional channels.

Conventional and digital marketing both have unmistakable advantages that can speak to various organizations.

Customary marketing includes print, board, standard mail, flyers, TV, or radio advertisements that effectively achieve enormous target spectators. Organizations can indicate who sees their conventional marketing endeavors by dispersing and airing commercials in specific territories and dependent on explicit premium gatherings, for example, who peruses a magazine or watches a TV appear.

In any case, conventional marketing has turned out to be less standard because of expense and postponement. While digital marketing has the upside of sending at the click of a catch, customary marketing sets aside some effort to make and circulate.

Digital marketing has turned out to be incredibly well known for private ventures. More than 33% (35%) of independent companies are bound to put resources into digital marketing than customary marketing.

Then, 31% of independent companies incline toward conventional marketing.

Digital marketing permits more straightforward association with purchasers, as clients, click promotions and emails when they need to. Clients deliberately draw in with a promotion, which shows an underlying dimension of intrigue.

Further, independent ventures have the chance to target explicit kinds of individuals dependent on area, interests, conduct, socioeconomics, and associations. This focusing on takes into account better personalization, as advertisements can be coordinated to interest smaller gatherings.

It is additionally simple to follow digital marketing endeavors, as you can more often than not observe who clicked on your advertisements and how as often as possible.

“I’m a major adherent of continually beginning with digital-first since it’s straightforwardly quantifiable, and you can turn it off like a light switch if it’s not working,” said Robert Weiss, leader of MultiVision Digital, a New York video generation organization. “On the off chance that you did that with a print or an advertising effort, you have to focus on three or four months. You have no clue if it’s working or not working.”

I’m a major adherent of continually beginning with digital-first since it’s straightforwardly quantifiable, and you can turn it off like a light switch if it’s not working.

Weiss clarifies how digital marketing does not require long-haul speculation. Private ventures can dispatch a battle and rapidly closed it down if the channel or system doesn’t speak to crowds.

Conventional marketing, then again, does not offer immediate criticism. Organizations can’t just “turn off” their radio or regular postal mail battle. They should hold on to perceive how spectators react after some time.

Digital marketing enables private companies to assess the accomplishment of their crusades progressively and choose whether to alter or drop these endeavors.

Private companies utilize digital marketing to advance their administrations crosswise over different channels – all of which give various advantages to their image.

The main 6 digital marketing diverts independent companies put resources into are social media (73%), website (73%), email marketing (57%), SEO (49%), video (34%), and content marketing (32%).

Most independent ventures discover social media and their website to be the most profitable digital marketing channels. They organize these endeavors over different channels, for example, SEO and video.

Shockingly, less than 33% of independent ventures put resources into content marketing, despite the fact that 78% of purchasers like to find out about an organization through articles over promotions.

Private companies should utilize an assortment of channels to expand their odds of progress.

“Digital marketing offers adaptability and the opportunity to experiment,” digital advertiser Dipti Parmar said. “There are huge amounts of various channels like search [and] social media. Independent ventures can spend a touch of cash on each and rapidly make sense of which one works best for them.”

Digital marketing offers flexibility and the opportunity to experiment.

Digital marketing can expand client commitment and bring issues to light about a business’ image. Private companies should exploit the straightforwardness and access of these digital marketing channels and advance their administrations from various stages.

Private companies Are Increasing Their Digital Marketing Investment

Private companies see the significance of digital marketing in an undeniably online-centered world.

Around 80% of Americans shop on the web, which means the potential online market in the U.S. is about 264 million individuals.

Independent companies that might not have indistinguishable assets from big business organizations can more effectively contend digitally than through costly conventional marketing attempts, for example, TV plugs.

Digital marketing offers various channels that independent ventures can put resources into effectively. In particular, independent companies intend to build spending in social media (63%), website (54%), and SEO (35%).

Just 27% of private ventures will expand spending in the video, and 23% arrangement to put more in content marketing.

About every independent company sees the significance of digital marketing, albeit a few channels are more well known than others.

Social Media Dominates Small Business Digital Marketing Strategies

Social media is the most independent companies’ favored strategy for digital marketing. Very nearly seventy-five percent of private ventures (73%) utilize social media marketing to advance their image and administrations.

Social media marketing contacts a huge group of spectators effectively and immediately. Independent companies can advance their items in a financially savvy way that is anything but difficult to follow.

“Unquestionably, social media marketing and advertising is our best digital marketing channel,” said Maria Kiagias of Social Gold Group, a marketing interchanges boutique. “Our group estimates the achievement of our crusades through exacting investigation, battle deals, and the human discussion encompassing the administration, item, or brand.”

Social advertisements interface with Kiagias’ clients. Individuals start discussing her image in the wake of seeing a promotion on social media, and this attracts greater commitment to her channel.

Social media pages can demonstrate who is keen on your administrations and how to best identify with your group of spectators – regardless of whether that implies sending articles like Social Gold does or posting progressively intuitive content, for example, recordings.

The ongoing following of social media likewise indicates organizations the accomplishment of their crusade and on the off chance that they should proceed with it. The ROI is a lot simpler to follow than other marketing channels.

“You may find that relatively few clients convert through social media, yet it works very well as a client administration channel for you,” Parmar said. “In such cases, it ends up hard to quality and measures the ROI from the channel. In any case, that doesn’t really mean you shouldn’t have a nearness on that channel.”

Albeit social media may not give direct deals to a business, independent companies should at present put resources into this stage. Social media can reinforce your image notoriety, direct traffic to your site, and make an immediate line of correspondence between your business and clients.

Independent ventures Will Increase Social Media Spending

Independent ventures rely upon social media marketing to create brand mindfulness and increment traffic to their locales. Very nearly 66% (63%) will expand their interest in social media this year.

63% of independent ventures will expand their interest in social media.

Albeit independent ventures appreciate how practical paid social media advertising can be, they likewise welcome the free parts of social stages.

Responsive Layout Advantage Wordpress

Responsive Layout Advantage

Responsive Layout Advantage

Responsive design is a web design and development technique that creates a site or system that reacts to the size of a user’s screen. Responsive design will optimize a user’s browsing experience by creating a flexible and responsive web page, optimized for the device that is accessing it.

There has been a distinct audience shift towards mobile browsing and responsive design represents the simplest way to reach users across multiple devices and ensures a seamless user experience. 2013 has been hailed as the ‘Year of Responsive Design’, and with the increasing preference of readers to read news online across multiple devices (i.e. tablets and smartphones), responsive design is becoming increasingly important

Increasing your reach to tablet and mobile audiences:

Increasing use of the internet and proliferation of web applications on tablet and mobile devices has been the driving force behind this development. Traditionally users would be re-directed to a device-specific site (e.g. mobile), but responsive design means one site can be implemented across devices.

Tablet sales are expected to exceed 100 million this year, meaning that responsive design has never been so important for those looking to optimize their online content. Indeed, some Byte9 sites are already experiencing up to 40% traffic from tablet and mobile devices, and h4 commercial imperative to accommodate the smaller screen size in a unified design.

Increase sales and conversion rates:

Another benefit of responsive design is that the user has an improved site experience as there is no need for redirection, use of standardized Style Sheets (CSS) across devices, and unified design approach will also create a consistent look and feel. Consistent user experience will have a positive impact on your conversion rates as people are familiar with navigation and site or system use across devices. Responsive design removes some of the barriers that having multiple sites can present, i.e. in functionality, performance, and consistent look and feel.

Consolidate your analytics and reporting:

A single responsive site means that you no longer have to track user journeys, conversion paths, funnels, and redirections between your sites. Site analytics tools like Google Analytics are now optimized to handle multiple devices and responsive reporting. All of your tracking and analytics will continue to function and be condensed into a single report, allowing for easier monitoring and analysis.

Increase your visibility in search engines:

Responsive Design means you can manage one website with a single set of hypertext links; therefore reducing the time spent maintaining your site. This allows you to focus on link outreach with a consolidated Search Engine Optimisation (SEO) strategy. SEO campaigns can be time-consuming and costly, but by creating a responsive site, all of your efforts can be focussed on a single site, with unified strategy and tactics across devices.

Content is vital in SEO, good quality content which is regularly released improves your search engine ranking page positioning, therefore a further advantage of responsive design is that fewer resources can be wasted in low-level duplication of content across sites, the content need only be applied to a single site, increasing your chances or a higher search engine ranking.

Additionally Google suggests that mobile-optimized, responsive sites are featuring prominently in localized search results. This is obviously of huge significance to the high street and online retailers, amongst other burgeoning mobile use cases.

Save time and cost on mobile development:

A primary benefit of adopting a responsive design is that it takes less time than creating an additional stand-alone mobile site, which has been the traditional approach. Testing across several websites also increases your development, support, and maintenance overhead. As styles are re-used and optimized by device standardized testing methodologies can also be used.

Save time and cost on-site management

Clients will also find it much easier and less time-consuming to manage and maintain a single site, with much less content to manage. Additionally, a single administrative interface can easily be optimized, using layout and workflow tools to manage the correct content or site templates that are being used for different devices. Business logic can be applied such that the overall multi-device experience can be significantly enhanced within a single administration.

Enhance user’s offline browsing experience:

Responsive design allows site owners to deliver quality content to audiences across devices, the offline browsing capabilities of HTML5 mean that sites can be easily accessed ‘on the go’. As HTML5 enabled tablets and smartphones proliferate this will become increasingly important. Email newsletters and content contained in hybrid HTML5 web applications will increasingly be consumed on the move and in the absence of an internet connection.

Conclusion:

Responsive design allows you to stay ahead of the trend. As the demand for media-rich mobile internet and apps is burgeoning, several important implications must be addressed; development and maintenance costs, visibility in search engines, and better conversion rates. It is these factors combined with a unified approach to design that will be beneficial for all stakeholders.

With the increase in Tablet sales and smartphone device use exploding, responsive design is key to keeping up ahead of your competitors and establishing market share; content consumption on mobile devices will only continue to balloon as 2013 progresses.

Advantage of Wordpress CMS web design

Advantage of WordPress CMS

Advantage of WordPress CMS

1. Ease of Use

WordPress is very easy to use and has an intuitive interface.  Adding new pages, blog posts, images, etc. on a regular basis is a breeze and can be done quickly.  Because the technology is so simple, time spent on formatting is greatly reduced.

2. Manage Your Website from Any Computer

WordPress is browser-based. You can login from any Internet connected computer and manage your site.

3. No HTML Editing or FTP Software Required

WordPress is a self-contained system and does not require HTML editing software (such as Adobe Contribute or Dreamweaver). You can create a new page or blog post, format text, upload images (and edit them), upload documents, video files, image galleries, etc. all without the need for additional HTML or FTP software.</p >

4. Search Engines Love WordPress Sites

The code behind WordPress is very clean and simple, making it easy for search engines to read and index a site’s content. In addition, each page, post, and image can have its own meta tag keywords, description, and title, and be optimized for specific keywords, allowing for very precise search engine optimization.  You can also use tags to further enhance your search engine optimization efforts.

5. You Have Control of Your Site

No more waiting for your web designer to make simple updates to your site. With WordPress, you have control of nearly every aspect of your site and can easily make those simple updates yourself.

6. The Design of Your Website is 100% Customizable

WordPress acts as the engine for your website. The look and feel of the site can be 100% customized so your brand can shine through on your site and provide a unique experience to your visitors.

7. A Blog is Built-in and Ready to Go

Since WordPress was originally created as a blogging platform, blogging capabilities are built-in and are easy to integrate, if desired. Setting up RSS / email subscriptions to your blog, commenting capabilities, and automatically adding the most recent blog posts to other pages of the site (your home page, for example) are also very simple to set-up, and help to extend your company’s reach and make your site more dynamic and interactive.

8. Extend the Functionality of Your Site with Plugins

Want to add an event calendar, video gallery, Twitter Feed, Facebook Fan Box, and more to your site? WordPress makes this possible with plugins, most of which are free or very reasonably priced.

9. Your Site Can Grow as Your Business Grows

WordPress sites are very scalable. You can have hundreds of thousands of pages or blog posts on your site and the performance of the site will not be compromised in the least.

10. Have Multiple Users

As an administrator of a WordPress site, you can set-up multiple users for the website and assign access levels and capabilities to each user.

How to secure your wordpress websites from hackers Wordpress

How to secure your wordpress websites from hackers

How to secure your wordpress websites from hackers ?

  • Use secure hosting
  • Update all the things
  • Strengthen up those passwords
  • Never use “admin” as your username
  • Hide your username from the author archive URL
  • Limit Login Attempts
  • Disable file editing via the dashboard
  • Try to avoid free themes
  • Keep a backup
  • Use security plugins
  • Rename the db from wp_ to something random
  • Different DB users for different sites
  • Never use Admin as a user name

Disable File Editing

The WordPress Dashboard by default allows administrators to edit PHP files, such as plugin and theme files. This is often the first tool an attacker will use if able to login, since it allows code execution. WordPress has a constant to disable editing from Dashboard. Placing this line in wp-config.php is equivalent to removing the ‘edit_themes’, ‘edit_plugins’ and ‘edit_files’ capabilities of all users:

define(‘DISALLOW_FILE_EDIT’, true);

This will not prevent an attacker from uploading malicious files to your site, but might stop some attacks.

Securing wp-config.php

You can move the wp-config.php file to the directory above your WordPress install. This means for a site installed in the root of your webspace, you can store wp-config.php outside the web-root folder.

If you use a server with .htaccess, you can put this in that file (at the very top) to deny access to anyone surfing for it:

order allow,deny

deny from all

Google Launches WordPress Plugin For AdSense & Webmaster Tool Online Advertising

How to create and use wordpress child themes

How to create and use WordPress child themes

A WordPress child theme is a theme that inherits the functionality of another theme, called the parent theme. Child themes allow you to modify, or add to the functionality of that parent theme. A child theme is a safest and easiest way to modify an existing theme, whether you want to make a few tiny changes or extensive changes. Instead of modifying the theme files directly, you can create a child theme and override within.

Why use a Child Theme?

Here are a few reasons:

If you modify an existing theme and it is updated, your changes will be lost. With a child theme, you can update the parent theme (which might be important for security or functionality) and still keep your changes.

It can speed up development time.

It’s a great way to get started if you are just learning WordPress theme development.

How to Create a Child Theme

Child Theme directory structure create a directory in your themes directory to hold the child theme. The theme directory is wp-content/themes. You should name the directory without any space as part of the name, and it is common practice to use the name of the parent theme folder with “-child” appended to it. For example, if you are making a child of the twenty fourteen themes, your folder name would be twenty fourteen-child.

Overriding Parent Theme Template Files

To override the template files in the parent theme, open the original template file and save a copy to the child theme folder with the same file name and folder structure. The file structure has to match with the parent theme.

FOR EXAMPLE:

let’s say you want to edit the loop.php file in the parent theme and it is stored in the “includes” folder

open the loop.php file and save a copy in the “includes” folder of the child theme

edit and save the loop.php in the child theme

FOR ANOTHER EXAMPLE:

let’s say you want to edit the page.php

open the page.php file and save a copy in the child theme

edit and save the page.php in the child theme

HERE ARE SOME OF THE TEMPLATE FILES THAT YOU CAN OVERRIDE:

header.php

footer.php

index.php

single.php

page.php

sidebar.php

includes/loop.php

includes/slider.php

Child Theme functions.php (optional)

If you need add additional PHP functions, create a functions.php in the child theme folder. It will load in addition to the parent theme functions.php file.

<?php

/* custom PHP functions below this line */

?>
Activating The Child Theme

Finally, activate the child theme at Appearance > Themes.

CMS comparison - Drupal vs Joomla vs WordPress Online Advertising

CMS comparison – Drupal vs Joomla vs WordPress

CMS comparison – Drupal vs Joomla vs WordPress

WORDPRESS

WordPress is the world’s most popular content management system. It started out as a platform exclusively for blogging, but has grown and advanced significantly over the years. Today, over 40% of sites using CMS’s are using WordPress. In addition, over 60 millions websites are using WordPress which shows just how popular it is. WordPress offers many advantages to those looking to create a website, including the following:

Easy to Install – Many web hosting companies offer automatic installation of WordPress sites, which means you can have a new site up and running in well under five minutes. Even with manual installation, you can create a new site in less than a half hour.

  • Easy to install.
  • Easy to administer.
  • Easy to add popular and common features.
  • Easiest learning curve; ideal for those with little to no technical background.
  • Strong SEO capabilities.
  • Highly flexible (blog, eCommerce, website, etc.)
  • Does not require coding to edit.
  • Easy posting using WYSIWG interface.
  • Stable plug-in API architecture (i.e. easy to develop plugins)
  • Websites can be completely customized through the use of widgets and plug-ins.
  • Most extensive number of extension vendors and themes.
  • Extensive support via Google searches.

Drupal is the second most popular content management system available today. It is a fully open-source program, which many people prefer, especially those who are more technically minded.
The Drupal platform is extremely powerful, and is less resource intensive than that of WordPress. Drupal can be set up for anything from a simple blog to a content portal used by large corporations. Some of the most significant benefits to Drupal include the following:

Technically Advanced – Drupal is the most technically advanced of these three content management systems. It doesn’t use nearly as many system resources as WordPress, so people won’t have to worry about upgrading to a more expensive hosting option as quickly.

  • Steep learning curve.
  • Requires code (lacks editor tools such as WYSIWG)
  • Difficult to use for those without technical backgrounds/knowledge.
  • Developers forced to create their own solutions.
  • Lack of free plugins.
  • Lack of themes (great designers necessary).
  • Posting requires setting options for URL Alias, Menus, Revision Logs, Comments, and Author Meta data.
  • Lacks in terms of unofficial support beyond the main documentation.

JOOMLA

Joomla is often thought of as the compromise between WordPress and Drupal. It is a powerful content management system, which can run smoothly on most web servers without any problems. It doesn’t require the same level of technical experience to run as Drupal, but it still offers many of the extra features. Like Drupal and WordPress, Joomla does have a lot of plug-ins and themes available to choose from, so you can customize your site to look and function in any way you desire. Other reasons people choose Joomla to include:
Social Networking – This is perhaps the biggest benefit of Joomla. Of the three, Joomla makes it the easiest to create social networks. Social networks can be a powerful asset for many sites, and with Joomla, you can have one up and running extremely quickly and easily.

  • Easy to install.
  • Ideal for those who fall between tech-pros and tech-newbies.
  • Strong content management capabilities.
  • Automatically creates responsive sites.
  • Thousands of features and designs.
  • Extensive plugin (‘extensions’) library.
  • Strong well maintained support communities and forums

The Conclusion?

When it comes to a pure website application, Joomla comes out tops – the code is stronger, there are more features, and it is growing and expanding as a platform on an almost constant basis, which makes it easier to adapt to the ever-changing requirements of large-scale websites.

However, if you are looking for a basic website or blog that looks like a website, and you want something quick, easy, and simple, WordPress is more than up to the job.

More often than not, creating and launching a website with Drupal requires IT professionals as this program lacks editor tools such as WYSIWYG and uses code instead. With its foundation in code, Drupal is difficult to use for those without technological backgrounds or knowledge and the learning curve is so steep it may as well be vertical

Of the three, you will need more technical skills to manage and maintain a Joomla or Drupal site, so if you are worried about your skill, it might be better to opt for the simpler WordPress option.

In all, both of these CMS packages are great, easy to use, adaptable, and low cost. Decide whether you need a monstrous, mega site, or a simpler site that showcases your business in the best light, and then work from there. Joomla is up to managing just about anything, including thousand-page mega sites, while WordPress will give you a clean, stylish and simple business site without breaking a sweat.

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